RE/MAX International, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands
RE/MAX International, Inc. is an international real estate corporation. The company, founded in 1973, oversees a global real estate system of franchisee owned and operated offices and independent real estate agents. RE/MAX International, Inc. is headquartered in Denver, CO.
|Main Telephone||(303) 770-5531|
|Main Fax||(303) 796-3599|
RE/MAX International, Inc. ContactsContacts (5/8)
|Mike R.||Executive Vice President||CO|
Sample of Associated Brands
|Mike R.||Senior Vice President, Business Alliances||CO|
|Abby L.||Vice President, Marketing & Media Strategies||CO|
|Allison L.||Director, Media||CO|
|Cory V.||Director, Digital Communications||CO|
|RE/MAX International, Inc.||********|
|**/*** *************, ***.||*****||media buying & planning||unknown||present|
|**/*** *************, ***.||*****||media buying & planning - national broadcast||unknown||present|
|**/*** *************, ***.||**** + ****||creative, digital, social||2015||present|
|*****.***||*****||media buying & planning||unknown||present|
Who is the Executive Vice President of RE/MAX International, Inc.?
Who is the marketing contact for Real Estate in CO
What is the email of the Senior Vice President, Business Alliances of RE/MAX International, Inc.?
What is direct phone of the Vice President, Marketing & Media Strategies of RE/MAX International, Inc.?
Who is the media buying & planning agency of RE/MAX International, Inc.?
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H1 Media Opps: Re/Max hires creative AOR to create new campaign
Subject: TV, print, outdoor, online, digital, social media, sponsorship
Company: Re/Max, Denver-based international real estate company
Opportunity: Hired Carat, Atlanta now. An edge should go to sellers with high engagement rates among millennial first-time homebuyers.
Media Spend: Re/Max spent $35.2 million on measured media last year, down 24% from $46.2 million in 2013. Broadcast has made up the most of the company’s annual ad budget since 2012, followed by newspapers, OOH and display.
TV Breakdown: Since January, $11.4 million has supported three national TV flights (see targeting right), down from $20.7 million for four flights in 2014 that ended in July. For comparison, $15.2 million was spent on national TV ads in 2013. Activity in 2013 was highest in March and then fell month-over-month until the end of the year.
Digital Breakdown: Since January, 705 display ads have appeared on 995 publishers (10% mobile), 75% of which were placed site direct instead of programmatically. Desktop activity is mostly with local paper publishers, while mobile targets large papers, Moat reports. Re/Max’s seven video ads have run on nine publishers, with activity led by iltasanomat.fi, wsj.com, last.fm, thestar.com and bslocal.com.
5075 South Syracuse St.
Denver, CO 80237
Senior Vice President, Marketing
Marketing Media Manager