Church & Dwight Company, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands
Church & Dwight Co., Inc. develops, manufactures and markets a of range household, personal care and specialty products. The company, headquartered in Princeton, NJ, produces several consumer products including baking soda, carpet deodorizer, laundry detergent, bathroom cleaners, air fresheners, toothpaste and anti-perspirants.
|Main Telephone||(609) 683-5900|
|Main Fax||(609) 497-7269|
Church & Dwight Company, Inc. ContactsContacts (5/60)
|Steve C.||Executive Vice President & President - International Consumer Products||NJ|
Sample of Associated Brands
|James C.||Chairman & Chief Executive Officer||NJ|
|Matthew F.||Chief Executive Officer||NJ|
|Curt S.||President - Specialty Products Division||NJ|
|Britta B.||Executive Vice President & Chief Marketing Officer||NJ|
|Arm & Hammer Pet||********|
|Arm & Hammer Deodorants & Antiperspirants||*|
|***||*****||Media Buying, Media Planning||2005||present|
|*** & ******||*******||Public Relations||unknown||present|
|*** & ******||*****||media buying & planning||unknown||present|
|*** & ****** ********** & ***************||*****||media buying & planning||unknown||present|
|*** & ****** ***********||*****||media buying & planning||unknown||present|
Who is the Executive Vice President & President - International Consumer Products of Church & Dwight Company, Inc.?
Who is the marketing contact for pharmaceuticals & OTC drugs in NJ
What is the email of the Chairman & Chief Executive Officer of Church & Dwight Company, Inc.?
What is direct phone of the Chief Executive Officer of Church & Dwight Company, Inc.?
Who is the Media Buying, Media Planning agency of Church & Dwight Company, Inc.?
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Campaigns Imminent: Church & Dwight moves digital creative, Arm & Hammer still in play?
Subject: TV, print, digital, social media
Company: Church & Dwight, Princeton, NJ-based CPG company known for products such as OxiClean, Arm & Hammer, Trojan and Orajel.
Opportunity: C&D, No. 460 in the iCrossing, after a review that began this summer.
Razorfish got lead digital duties, including strategy, creative, data, search and social media, for Trojan, First Response, Batiste Dry Shampoo, RePhresh and Replens. ICrossing will handle digital marketing, including strategy, creative, content marketing and tech, for OxiClean, Vitafusion, Oragel and Nair.
With 2017 around the corner, digital sellers should go after new campaign revenue tied to these brands. Already, we've heard that Trojan's 2017 digital media RFPs are out from GroupM's Xaxis, WPP's trading desk.
Look for spending to be higher for Trojan and many of these brands, as C&D continues to pump more marketing dollars into its portfolio under recently-appointed CMO Britta Bomhard (research here).
Agencies - Arm & Hammer was not part of the review, so creative shops should Ferrara & Co, which has worked on Hammer creative since 2010.
Incumbents: C&D works with multiple creative shops. Besides Ferrara, partners include Joey Co and Colangelo.
Church & Dwight
Princeton South Corporate Center
500 Charles Ewing Blvd.
Ewing, NJ 08628
Executive Vice President & Chief Marketing Officer
Partner, Digital Investment & Trading Director -Maxus NY
Manager, Accounts - Xaxis