Unilever Ice Cream | Company Profile, Marketing Contacts, Media Spend, Brands
Unilever Ice Cream, a unit of Unilever North America, is one of the largest manufacturers and marketers of branded packaged ice cream and frozen novelty products in the U.S. The company, headquartered in Englewood Cliffs, NJ, operates manufacturing and distribution facilities across the United States. ** NOTE: As a privately held subsidiary of a publicly traded parent company, annual revenue and employee count are not readily available. Therefore, the revenue and employee figures presented below are those of the parent company. **
|Main Telephone||(201) 567-8000|
Unilever Ice Cream ContactsContacts (5/14)
|Casey D.||Director, Public Relations & Influencer Marketing||NJ|
Sample of Associated Brands
|Aske v.||Director, Consumer Marketing & Insights - Ice Cream & Beverages||NJ|
|Rachel H.||Senior Brand Manager||NJ|
|Mollie C.||Brand Building Manager, TRESemme Hair||NJ|
|Jonathan J.||Senior Brand Manager - Magnum||NJ|
|Ben & Jerry's||*|
|Unilever Ice Cream||******|
|*** & *****'*||****** ********||AOR - digital||2014||present|
|*** & *****'*||******* ********* & *****||media buying & planning||2012||present|
|*** & *****'*||****, ***||digital||2013||present|
|*** & *****'*||********||AOR - creative, digital||2014||present|
|*******||*********||media buying & planning||2004||present|
Who is the Director, Public Relations & Influencer Marketing of Unilever Ice Cream?
Who is the marketing contact for packaged foods in NJ
What is the email of the Director, Consumer Marketing & Insights - Ice Cream & Beverages of Unilever Ice Cream?
What is direct phone of the Senior Brand Manager of Unilever Ice Cream?
Who is the AOR - digital agency of Unilever Ice Cream?
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Magnum Ice Cream taps AOR, social shop
Subject: broadcast, social media, digital
Brands: Magnum Ice Cream & Refreshments, including Magnum, Fruttare, Lipton, Red Rose, Klondike and Popsicle.
Opportunity: MDC’s KBS Toronto has been named AOR for Magnum ice cream and social agency for the Refreshments division. KBS will develop creative for Magnum and has been asked to differentiate each Refreshment brand across social channels. The agency’s first creative for Magnum is expected to break in Spring 2015, so now’s the time to look for last minute ad dollars. In addition, KBS will be involved in the development of a multi-year integrated activation platform.
Media Spend: According to iSpot.tv, Magnum Ice Cream spent $21.5 million on TV ads in 2014. The brand spent the most to air ads during the 2014 MTV Movie Awards and shows such as “Last Call With Carson Daly,” “Late Night With Seth Meyers,” and “American Idol.”
Agency Relationships: According to The List, Mindshare handles media buying and planning for Unilever’s ice cream and refreshments.
Unilever Ice Cream
700 Sylvan Ave.
Englewood Cliffs, NJ 07632
Vice President, Brand Development – Klondike, Popsicle
Senior Brand Manager, Ice Cream – Magnum, Fruttare, Klondike