SUPERVALU, Inc. | Company Profile, Marketing Contacts, Media Spend, Brands
SUPERVALU INC., is one of the largest retailers in the United States grocery industry. Through its supply chain network, the company provides distribution and related logistics support services to grocery retailers across the nation. Company headquarters are located in Eden Prairie, MN.
|Main Telephone||(952) 828-4000|
|Main Fax||(952) 828-8998|
SUPERVALU, Inc. ContactsContacts (5/16)
|Randy B.||Executive Vice President & Chief Information Officer||MN|
Sample of Associated Brands
|Bruce B.||Chief Financial Officer & Chief Operating Officer||MN|
|Mark G.||President & Chief Executive Officer||MN|
|Jim W.||Executive Vice President, Corporate Development & Chief Innovation Officer||MN|
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Supervalu launches rebranding campaigns across all banners to improve consistency
By Erik McNeal
The company plans to expand its discount grocer Save-A-Lot, which with 1,280 stores makes up almost half of Supervalu’s 3,300 store footprint.
Supervalu will open more Save-A-Lot low-price stores in 2014 as it continues working on new marketing and advertising programs.
The small-scale chain, roughly 15,000-square-feet, carries low cost brands and will make produce and meat a greater priority going forward. Duncan said the latter were a particular focus for customers, but they’ve been lost in the overall store business for several years.
“There's a lot of things that we are working on center store,” he explained. “But, again, our first priority was and still is produce and meat.”