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SLM Corporation | Company Profile, Marketing Contacts, Media Spend, Brands

SLM Corporation, a holding company more commonly known as Sallie Mae, is a financial services company specializing in education. The company, headquartered in Newark, DE, operates through a number of subsidiaries and is the nation's leading saving, planning and paying for education company.

Main Telephone (302) 451-0200
Main Fax (800) 848-1949
Primary Address
300 Continental Drive
Newark, DE 19713

SLM Corporation Contacts

Contacts (5/12)
Name Title State
Charlie R. Senior Vice President & Chief Marketing Officer DE
Sample of Associated Brands
Email: *****@*******.***
Main Phone: (302) 451-0200
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 300 Continental Drive
Newark, DE

Raymond Q. Chairman & Chief Executive Officer DE
Steven M. Chief Financial Officer DE
Martha H. Senior Vice President, Corporate Marketing & Communications DE
Kelly C. Senior Vice President, Student Lending & Campus Solutions DE

Media Spend

Media Spend Summary
Media Spend Channel

Associated Brands

Brand Media Spend
SLM Corporation *******
United Student Aid Funds, Inc. *
USA Funds *
Sallie Mae ******

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Sallie Mae promotes exec as first ever Prez, COO

The Research
Financial services company SLM Corporation, better known as Sallie Mae, has named John Remondi to the newly created position of president and chief operating officer, according to the loan provider.
Having served as vice chairman and chief financial officer since 2008, Remondi is now responsible for SLM’s loan servicing; information technology; credit and underwriting; and marketing and communications divisions.
Most recently, he played a pivotal role in navigating the Reston, Va.-based company through the down economy and transforming it from a government sponsored entity into a private, retail-focused organization.
“Jack is a talented executive who well understands Sallie Mae’s operational strengths and its challenges in our new environment,” Albert Lord, vice chairman and chief executive officer, said in a prepared release. “I congratulate him on this appointment.”
SLM serves more than 11 million student and parent customers, managing or servicing more than $236 billion in education loans. The company’s affiliate Upromise Investments Inc. also manages $27 billion in 529 college saving plans.
Minneapolis-based Olson has served as SLM’s full service agency of record since 2005, according to The List database.
The Nielsen Company reported that SLM spent $1.9 million on measured media in 2009. About $1 million went towards Internet ads, about $800,000 went towards national magazine ads and about $40,000 went towards B-to-B initiatives.