National Audubon Society | Company Profile, Marketing Contacts, Media Spend, Brands
The National Audubon Society, located in New York, NY, is a non-profit environmental organization with a focus on the preservation of the environment and educating people about it. The organization also publishes the illustrated magazine, Audubon, which is a bi-monthly journal on subjects related to nature, with a special emphasis on birds.
|Main Telephone||(212) 979-3000|
|Main Fax||(212) 979-3188|
National Audubon Society ContactsContacts (5)
|David Y.||President & Chief Executive Officer||NY|
Sample of Associated Brands
|Jose C.||Chief Marketing Officer||NY|
|David O.||Chief Conservation Officer||NY|
|Kevin F.||Creative Director||NY|
|Agatha S.||Senior Manager, Media Relations||NY|
|National Audubon Society||*|
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Accounts on the move recap for the week of June 1
Below is a compilation of WinmoEdge's top accounts on the move published during the previous week. We will publish these recaps every Monday afternoon to give you a one-stop, quick glance destination for our top account shifts. Please save this page if you would like to return to it quickly. It can also be accessed under “WinmoEdge Reports” once it moves off the front page of the site.
We recently here) have high potential of appointing new agencies within six-to-12 months. So, look for upcoming agency shifts at these companies, as well.
Scope of Work: PR AOR
Incumbent: Fishman PR
Additional Insight: In this capacity, Finn will help to extend Cinnbon's brand leadership, introduce new products and leverage PR and social media to build and sustain brand buzz. Look for ad dollars around forthcoming product launches. Finn's hire comes after a management shakeup at Focus earlier this year, which included Gary Bales' promotion to chief marketing and strategy officer (research \
Scope of Work: Creative AOR
Additional Insight: Shine will handle marketing and brand planning, as well as digital and traditional ad campaigns, including national TV and print. You know what to do, sellers – reach out now to secure these offline and online national dollars.
Lyft (San Francisco)
Opportunity: Lyft, No. 218 in the Twitter (interesting since the year is almost halfway over).
Additional Insight: The process is being led by CMO Kira Wampler, who came on board in December (research
Mondelez (Deerfield, Ill.)
Incumbent: Dentsu Aegis Media and Publicis's Starcom MediaVest handle media globally (MediaVest handles US media planning and buying, according to The List.
Additional Insight: The review is expected to conclude by early fall, and you have to wonder whether it's the beginning of a transition to in-house programmatic. We'll keep you posted as we learn more. In the meantime, digital sellers should continue to have a major edge since Mondelez plans to dedicate half of its North American ad budget to digital by next year.
MovieQu (New York)
Scope of Work: AOR
Additional Insight: Banter will create an “innovative campaign” for the app, which is still in beta and is set to launch in the coming weeks. Therefore, reach out to secure ad dollars ahead of the launch in order to appeal to the broadest base possible. Full Article
Priceline.com (Norwalk, Conn.)
Scope of Work: Butler, Shine, Stern & Partners (BSSP), which has been on the account since 2006, according to The List.
Additional Insight: The search is expected to conclude in September, so expect a new campaign to break in time for Q2 and Q3, Priceline's top buying periods. Media planning and buying, at
Shadowman Sports (San Francisco)
Scope of Work: AOR
Additional Insight: Uproar will manage Shadowman's PR and media relations campaigns as SS looks to capitalize on its success within the sports industry. These campaigns will include placements across several verticals, including business, sports and technology. In recent years, much has been made about the health risks associated with football – particularly concussions. Therefore, the market is ripe for Shadowman's products , which means there could be event, digital, sponsorship and B2B (NFL, college and high school football programs) related revenue opportunities in the near future.
Timberland (Stratham, N.H.)
Scope of Work: PR AOR
Incumbent: Omnicom's Porter Novelli, which still partners with the brand in Canada, had been on the account since 2003, The List reports.
Additional Insight: As we've reported previously, sellers that can help Timberland engage the everyday outdoor lifestyle segment should reach out. Timberland wants to reach $3.1 billion in revenue by 2019 and finding ways to better connect with men and women across its classic boots, casual shoes and Pro workwear lines will play a big role in reaching that milestone.