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Main Telephone
Main Fax (519) 974-2543
Primary Address
4510 Rhodes Drive
Suite 800
Windsor, ON N8W 5C2

Creative Realities Contacts

Contacts (1)
Name Title State
Alan B. Senior Vice President & Client Solutions Director ON
Sample of Associated Brands
Email: *****@*******.***
Main Phone:
Direct Phone: *** **** ***   ext: ****
Direct Fax: *** **** ***
Assistant Name: ** **** ***
Assistant Phone: *** **** ***
Address: 4510 Rhodes Drive
Suite 800
Windsor, ON
N8W 5C2

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Signage company Wireless Ronin hires CEO

The Story
Digital Signage provider Wireless Ronin Technologies named a new chief executive on the heels of significant workforce reduction, according to the company.
Minneapolis-based Wireless Ronin named James Granger as president and chief executive officer. Granger takes the top spot from Stephen Birke, who served as interim CEO since September and will remain on the company’s board of directors.
Previously, Granger was president of data services company Toptech Systems, Inc., where he was responsible for restoring company growth and increasing bottom line profitability. Prior to Toptech, he was CEO of Norstan Inc., a communications solutions and services company.
In his 25-year career, Granger held top spots in several other technology companies, as well as vice president of marketing for Sprint/United Telephone.
Wireless Ronin provides clients with turnkey digital signage systems that are managed from a central location. The company’s services include software consulting, creative development, project management, installation, and training.
The Research
Wireless Ronin expects Granger to lead the company into a new phase of growth.
“(Granger) is a recognized leader in the technology industry and highly respected in the investment community,” Board Chairman Greg Barnum said in a statement, “We believe that Jim will continue to position the company to take advantage of the opportunities in the digital signage marketplace.”
In its third quarter, the company reported a 73 percent growth in revenue to $1.9 million. A third quarter net loss of $4.6 million, double the loss of a year ago, as well as a workforce reduction of 35 employees, temper the growth figures.
The company said it designed the firings to match operating expenses with sales and committed.
WinmoEdge spoke briefly with Chief Marketing Officer Linda Hofflander, who indicated a shift in marketing strategy.
“I can say that we have cut back on our print advertising and are focusing our dollars on initiatives that provide us face time with our target audience in the automotive, quick serve restaurant and retail industries,” she said.
She said she could not comment on specific plans for 2009.
The List database has not yet determined which, if any, agencies Wireless Ronin uses.
The Direction
Agencies that can provide introductions to Hofflander’s targeted industries may be able to get a foot in the door. Strategic planning for late 2009 and beyond may also be possible under the new CEO.

Wireless Ronin Technologies
Baker Technology North Plaza
5929 Baker Road, Suite 475
Minneapolis, MN 55345
(952) 564-3500

James Granger
President & Chief Executive Officer
(952) 564-3500
Linda Hofflander
Vice President & Chief Marketing Officer
(952) 564-3562