Barker Advertising | Agency Profile, Contacts, AOR, Client Relationships
Service: full service
|Main Telephone||(212) 226-7336|
|Main Fax||(212) 226-7937|
Barker Advertising Contacts
|John B.||President & Chief Idea Officer||NY|
Sample of Associated Brands
|Sandi H.||Executive Vice President & Creative Director||NY|
|Kim T.||Vice President & Account Director||NY|
|David S.||Managing Director||NY|
|********'*||Creative, Media Buying, Media Planning, Social||2016||present||*|
|*********||AOR - creative||2012||present||*******|
|***** ****||creative, digital||2014||present||*|
|* ** ****||creative, digital||2008||present||*|
|*****, ***.||Creative, Social||2017||present||*******|
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Campaign Imminent: Fitness studio Physique 57 taps first creative AOR for on-demand video service
Subject: Video, online, social media, PR, digital
Company: Physique 57, headquartered in New York City, is a fitness and barre studio with locations in New York, Los Angeles, Dubai and Bangkok, that also retails its own line of fitness DVDs and online workouts.
Opportunity: Named Barker as creative AOR for its on-demand video service. In its new role, the new shop will handle strategy, creative and media buying and planning, with its first work for the studio is set to launch in November. So, female-focused sellers should start securing digital and social media new campaign ad revenue. Physique 57 has relied mostly on earned media, but paid media should become a larger part of the mix beginning in the fall. Barker was hired for a reason, right?
An edge should go to female lifestyle, fashion and fitness sellers, especially those offering video, online and social media extensions. Additionally, with weight loss season beginning in January, look for a rise in ad spend going through July.
24 West 57th St.
New York, NY 10019
Co-Founder, Chief Creative Officer
Vice President, Marketing